Spirit Communications launched RadioU in 1996, and TVU Music Television in 2001. The company's 24/7 radio and television programming is available to radio stations and cable systems nationwide; through SkyAngel's direct-to-home DBS satellite system; and online at RADIOU.COM and TVULIVE.COM. The programming targets 12-24 year olds with a message of hope and encouragement through an eclectic mix of popular music. The music and programming promote anti-drug and anti-violence messages, while upholding positive lifestyle messages to its student-age audience.
RadioU provides solid, uplifting alternatives to other radio programming aimed toward high school and college-age students. RadioU works closely with The HelpLine, a call center organization that provides prayer and referral services to those in need. Spirit Communications’ non-commercial FM radio station in Columbus, Ohio also provides airtime to other non-profit organizations, hosts and promotes events each year to reinforce its positive lifestyle messages among area students, has produced a series of high school assemblies focused on drunk driving issues, and is an active voice for public service to the area.
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