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Mix Megapol


Mix Megapol
Rating :5.00
 


Last updated:
2011-02-08 16:26:46
Country: SwedenListen to radio stations broadcasting from Sweden
City: Stockholm
Address: Tullvaktsvägen 11 SE-115 78
FM (MHz): 104.3
Genre: Euro Hits
Phone: +46 (0)8 450 3300
Fax: +46 (0)8 450 3360
E-mail: studion@nyamix.com
Website:  www.mixmegapol.com
Description: Mix Megapol is a private Swedish radio network controlled by ProSiebenSat.1 Media AG. It launched in 1993 under the name Skärgårdsradion (Radio Archipelago). Later that year the name was changed to Radio Megapol when the broadcasting permissions were auctioned out. In 1997 the word "Mix" was added and their slogan became "The best mix of hits and oldies". Mix Megapol is on air in 24 cities from Piteå in the north to Malmö in the south. They have over 2 million listeners per week. Their target group is people between 25 and 45. Mix Megapol blends today's hits with the best songs from yesterday. Popular music is at the heart of Mix Megapol. Its immensely popular morning show "Äntligen Morgon", hosted by the two famous former TV celebrities Adam Alsing and Gry Forssell, was awarded the Swedish Radio Academy's "Best Breakfast Show of the Year" in 2005. Mix Megapol is one of Sweden's largest radio networks, broadcasting in 27 cities from Gällivare up North to Malmo down South. The network targets listeners between 25–45 years of age. In 2005, Mix Megapol had a weekly reach of 30% within its commercial target group in Sweden (Source: RUAB). Mix Megapol was launched in 1993 under the name Skrgrdsradion (Radio Archipelago) in the Swedish archipelago and renamed Radio Megapol later that year. In 1997, it was relaunched as Mix Megapol and in 2006 also relaunched in Gothenburg and Malmo with 1000cal content.


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